December 19, 2007

Are You Leaving Anything Behind?

Regardless if you are on a service call, or giving an estimate or consultation, what are you leaving behind when you walk out of the door?

Besides the bill or estimate that you are leaving with the homeowner here are some things that you should be leaving behind to secure the sale. Create a folder that the homeowner can reference all of your materials. Make sure that the folder is labeled with all of your company information. Also, Always make sure that the bill or estimate is enclosed in your packet. Other things to include:

Testimonial Sheet (Either a list of testimonials or a survey that can be
completed if you have already completed a service) You should include
actual references of people that have received similar services as well.
Consumer Information Report (Tips on Hiring A Contractor)
Maintenance Service Agreement Brochure and Sign Up Form
Business Card
Brief Customer History Brochure with Valid Licenses and Professional
Memberships
Copies of relevant insurance
Print out of all guarantees and warranties
Your Newsletter
Information about your company referral program
Coupons for future services or products or even partner companies that you
strategically align with.

Leaving behind these materials will ensure that you have a higher chance of getting the job as well as getting a referral.

If you are interested in obtaining proven marketing and selling techniques make sure you sign-up for the Out Of The Tool Box monthly newsletter. You can receive your first month free by going to http://www.aorccp.org.

Filed under Customer Care by Brian Deacon